June 15, 2009

  • GMO Pepabo, Inc.

June 15, 2009
Press Release
paperboy&co. Inc.
 
paperboy&co. Online Shopping Mall, Calamel Launches Affiliate Program, Calamel Affiliate
 
Tokyo – June 15, 2009 – paperboy&co. online shopping mall Calamel, announces the launch today of Calamel Affiliate an affiliate program for website and blog owners.
 
Launched in April 2006, the Calamel shopping mall handles over 2 million products including rare or one-of-a-kind pieces, and handmade goods. Site content includes product recommendations from store owners, features covering latest trends, and information on seasonal events.
Calamel Affiliate is a program that allows bloggers and website owners to place an introduction to a Calamel products on their site and earn GMO Toku-Toku points* when a purchase is made as a result of the introduction. GMO Toku-Toku points are redeemable at Calamel shopping mall.
*GMO Toku-Toku point program operated by GMO Media Holdings is the GMO Internet Group point service.

A range of stylish frames
The greatest feature of Calamel Affiliate is that it allows the user to choose a frame to suit their blog or website. Of course it is possible to simply display an image of the product, however users can also select from a range of frames including “notepad”, “handmade”, and “magazine”.
A total of seven frames are available in two different sizes. Different frames and sizes can be applied to each product introduction placed.
Not only does Calamel Affiliate offer a source of income, it is also brightens a web page!

A simple two-step affiliate program
The easy two step process enables bloggers and website owners to start using Calamel Affiliate for free after completing a MyCalamel registration and agreeing to the affiliate terms of use.
After logging into MyCalamel, the user selects the product they wish to place on their site, clicks on the “affiliate link” button and pastes the tag created onto their blog or website.

Shop using points earned
Calamel Affiliate pays 1% of the product sale (not including tax/delivery) in GMO Toku-Toku points for each purchase resulting from an introduction on a blog or website. GMO Toku-Toku points are credited 21 days after the purchase is made for amounts greater than 1 point (1 yen), and are redeemable when 50 points have been accumulated. Points can be used for shopping at Calamel and are also exchangeable for cash.
About Calamel Stores
Calamel is an online shopping mall comprised exclusively of stores constructed using the ASP tool, ColorMeShop! pro. ColorMeShop! pro is an easy-to-use, feature-rich online store builder available from 875 yen a month. Features include flexible design customization functions and a mobile store construction tool. Store owners pay 3.5% commission on sales and there is no additional charge for the usage of Calamel Affiliate.
 
Related Links (All links to Japanese language websites unless otherwise indicated)
ColorMeShop! Pro: http://shop-pro.jp/
GMO TokuToku Point: http://point.gmo.jp/

Media Inquiries
Paperboy&co. Inc.
GMO Internet
 
About GMO Internet Group
GMO Internet Group, headquartered in Japan, is a leading force in the Internet industry offering one of the most comprehensive ranges of Internet services worldwide. The group holds top domestic market share in domain registration, web hosting, and payment processing and provides a host of other Internet services including global online security services, e-commerce solutions, and Internet advertising to both businesses and individuals. At the centre of the group is GMO Internet, Inc. a company listed on the prestigious first section of the Tokyo Stock Exchange (TSE: 9449).

paperboy&co.
Inc.
Company Name
(JASDAQ: 3633)
Address
Cerulean Tower, 26-1 Sakuragaokacho, Shibuya ku, Tokyo, JAPAN
CEO
Kentaro Sato
Business Description
- Web hosting service
- E-commerce support
- Community business
Capital
118 billion yen

GMO Internet Inc.
Company Name
GMO Internet Inc. .jp/enhttp://www.gmo
(TSE First Section Code: 9449)
Address
Cerulean Tower, 26-1 Sakuragaokacho, Shibuya ku, Tokyo, JAPAN
CEO
Masatoshi Kumagai
Business Description
- Web Infrastructure & E-commerce
- Internet Media
Capital
1.27 billion yen
 
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