October 27, 2011
- GMO Payment Gateway
October 27, 2011
Press Release
GMO Payment Gateway, Inc.
GMO Payment Gateway
Introduces GMO PG Marketing Solutions for Merchants
Facebook Commerce Support is first offering in new lineup
Tokyo – October 27, 2011 – GMO Internet Group company and card not present payment processing provider, GMO Payment Gateway today begins rolling out GMO-PG Marketing Solutions, a new line of GMO-PG merchant services that aims to help users increase revenue and grow customer base.
The first of the new services to launch is Facebook Commerce Support, an all-in f-commerce solution for merchants that includes everything from setting up a Facebook page through to payment processing. The Facebook Commerce Support service offering was built on GMO-PG’s marketing expertise and experience in the Facebook market.
Outline
GMO Payment Gateway provides around 30,000 merchants – primarily online shops – with payment processing methods including credit card, e-money, COD, and bank transfer, together with ancillary services such as marketing and revenue building solutions. GMO-PG Marketing Solutions are new value-add services that are being introduced with the objective of helping merchants to expand their businesses.
Facebook Commerce Support is the first service to be introduced in this line up. Going forward the company plans to add more services including the provision of Yahoo! search advertising and Google AdWords
Facebook Commerce Solutions
Businesses seeking to get started in f-commerce need to create a “Facebook page" to attract customers, implement an easy-to-use payment processing system and create a product display page. These initial steps can be challenging without any prior knowledge of Facebook commerce or marketing expertise.
The Facebook Commerce Support service, officially launched today for GMO-PG merchants is an all-in service that requires no prior knowledge of the Facebook platform, and includes everything needed to get started in f-commerce from advertising and promotion on Facebook, creating a Facebook page, and implementing a payment processing service.
Most f-commerce models will transfer a customer to a webpage outside of Facebook for payment processing once a product selection is made. However, the new GMO Payment Gateway solution makes it possible to build and operate a page within Facebook where the entire process from product selection to payment processing takes place. This model reduces the risk of customers abandoning transactions midway and therefore directly contributes to increased sales.
(Please note that Social Gateway, Professional Edition from Aratana, Inc. is required to use this service).
Facebook Commerce Expertise
GMO Payment Gateway, together with subsidiary and Facebook Page production service provider, Social Commerce Technology, Inc. have provided f-commerce support services to over 30 stores, and the two companies have been researching and developing f-commerce solutions since the very earliest stages of the industry.
Facebook Commerce Support
Facebook now has over 800 million users worldwide*1, and Facebook commerce, this year worth US$5 billion, is expected to become a US$30 billion market by 2015*2. In Japan too Facebook usage continues to grow, this month reaching 5 million users*3. More and more online stores are recognizing the opportunities that Facebook presents for increasing sales, attracting new customers, and providing a better user experience to existing customers.
(*1) Facebook, 9/22/2011
(*2) Booz & Company Inc., Turning "Like" to "Buy" Social Media Emerges as a Commerce Channel
(*3) Facebook, 10/10/2011
GMO Payment Gateway, Inc.
GMO-PG is a credit card payment processing service provider with services including non-face-to-face payment processing for online stores and SNS and smartphone content, and processing of recurring payments such as CATV and NHK fees. We also provide specialized payment solutions for public institutions including Japan Pension Service and Tokyo Metropolitan Government. Our services are safe and convenient for both business and consumer. As the largest payment processing service in Japan we are leading innovation in the industry and advancing ecommerce business.
Media Inquiries
GMO Payment Gateway Inc. Corporate Planning Office
Email: [email protected]
GMO Internet, Inc. Group Public Relations
Email: [email protected]
GMO Internet Group
GMO Internet Group is one of the most comprehensive providers of industry-leading Internet services worldwide. As well as domain registration, web hosting, ecommerce, and payment processing businesses that each hold the top share in their respective markets in Japan, services operated by the group include Internet advertising, search engine marketing and research. Global online security brand GlobalSign and major Japanese online securities brokerage, GMO CLICK Securities are also group members. In 2011 a new Social Media & Smartphone Platform segment was established bringing together group initiatives in social apps development, flash marketing and Android apps distribution. GMO Internet, Inc. (TSE: 9449) is headquartered in Tokyo, Japan.
GMO Internet Group is one of the most comprehensive providers of industry-leading Internet services worldwide. As well as domain registration, web hosting, ecommerce, and payment processing businesses that each hold the top share in their respective markets in Japan, services operated by the group include Internet advertising, search engine marketing and research. Global online security brand GlobalSign and major Japanese online securities brokerage, GMO CLICK Securities are also group members. In 2011 a new Social Media & Smartphone Platform segment was established bringing together group initiatives in social apps development, flash marketing and Android apps distribution. GMO Internet, Inc. (TSE: 9449) is headquartered in Tokyo, Japan.
GMO Payment Gateway Inc.
Company Name | GMO Payment Gatewaya, Inc, (TSE1: 3769) http://corp.gmo-pg.com |
Location | Shibuya HUMAX Building, 1-14-6 Dogenzaka, Shibuya-ku, Tokyo JAPAN |
CEO | Issei Ainoura |
Business Description | - Credit card payment processing and ancillary services |
Capital | \660 million |
GMO Internet Inc.
Company Name | GMO Internet, Inc. (TSE First Section Code: 9449) http://www.gmo.jp/en |
Location | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya ku, Tokyo, JAPAN |
CEO | Masatoshi Kumagai |
Business Description | - Web Infrastructure & Ecommerce - Internet Media - Internet Securities - Social Media & Smartphone Platform |
Capital | JPY 2 billion |