July 25, 2013
- GMO TECH, Inc.
Smartphone Reward Advertising Product, GMO SmaAD Reward to Offer LINE Virtual Currency
Tokyo, Japan -- July 25, 2013 -Tokyo, GMO Internet Group company, GMO TECH, Inc. today announces it has partnered LINE, Inc. to become a distributor of LINE Free Coin, the virtual currency reward program for free voice and text messaging smartphone app LINE (Android version) .
LINE is a free voice and text messaging smartphone app with over 200 million users (including 45 million in Japan) in more than 230 countries worldwide (as of 7/23/2013). LINE Free Coin is a CPI incentive-based service that rewards LINE virtual currency to users for installing advertised apps. Coins can be used to purchases LINE stamps.
GMO SmaAD Reward, operated by GMO TECH, is a reward ad network product for smartphone (Android, iOS) that provides point or coin incentives to users who take an action such as download an app or sign up for a membership. The service effectively promotes apps, and advertisers can expect to increase user acquisition over a short period of time. Further, GMO SmaAD Reward is a cost efficient method of advertising charged on a CPI/CPA basis with no initial outlay required.
Today’s partnership will provide an effective method of promoting apps for advertisers using the GMO SmaAd Reward network.
*1 CPI (cost per install)
*2 CPA (cost per acquisition)
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About GMO Internet Group
GMO Internet Group is a comprehensive provider of industry-leading Internet solutions including domain name registration, cloud-based and traditional hosting, ecommerce, security, and payment processing services that each hold the top share of their respective markets in Japan. Other key business areas for the Group include online securities/FX trading, Internet advertising, search engine marketing, and smartphone game development and publishing. GMO Internet, Inc. (TSE: 9449) is headquartered in Tokyo, Japan.
*Android is a registered trademark of Google, Inc.
*LINE is a trademark or registered trademark of LINE, Inc. in Japan and other countries.